BEAUTY

FOREO Eyes Only…

The Samer Khouzami Qatar Makeup Masterclass.

Hanane Tabet

6-April-2020

FOREO Eyes Only…

It’s not simply something we wear.

It’s THE magical ingredient that gives us the confidence to face the world.

FOREO, the Swedish cosmetics company taking the world by storm, understands that more than anyone—in fact, it’s turning real magic into a virtual sensation with its new range of high-tech beauty solutions.

As the cosmetic world’s #1 brand in beauty tech devices, FOREO was founded in 2013, with its name, (an acronym, “For Every One”), epitomizing its core mission: FOREO doesn’t want to just improve existing designs; it wants to annihilate them completely, & rebuild from the ground up, ensuring the best solutions are made available to all of us, rather than only reserved for the wealthy few.

Carrying a resounding global presence, (available in more than 45 countries), FOREO has won over 100 beauty & design awards, in just 4 years. Such accolades include being endorsed by one of the cosmetic world’s most stellar artists, Samer Khouzami.

A self-made makeup artist, Khouzami knew his calling from an early age—deeply passionate about art, he was instinctively able to visualize the beauty in all things he saw.

Finding inspiration in those closest to him, Khouzami’s greatest muse became his mother— a woman who truly taught him to appreciate the concept of ‘timeless beauty’. That notion became the core of his entire enterprise.

Khouzami quickly became a wizard in contour & transformations— rapidly mastering how to bring out the timeless beauty in every woman.

Khouzami’s mastery soon burgeoned into guru-hood, with a following of over 2 million on social media. From there he was able to launch his very own set of makeup brushes, later expanding into becoming a full-fledged brand with an entire product line.

So when Khouzami decided to give his first Master Class in Qatar, FOREO was more than happy to team up with him—what could be better than the magician of maquillage partnering with the crusaders of cosmetics?

Especially that Khouzami’s secret to flawless makeup is a pristine base. FOREO’s speciality? Ensuring that pristine base via ground-breaking technology: UFO.

Premised on hyper-infusion technology, UFO by FOREO gives professional results in just 90 seconds— or leaps & bounds faster than a traditional mask, which takes up to 20 minutes, (with less impressive results).

UFO utilizes LED Light Therapy; its red light erases signs of aging, while stimulating collagen production; green brightens up dull complexions, in addition to evening out skin tones; whereas blue, kills acne-causing bacteria & stimulates blood circulation.

Each UFO Mask is designed around its own unique treatment routine, while the device is controlled via an app—making it the world’s first smart mask treatment.

In his Master Class, which was attended by over 200 guests from the cosmetic industry’s most influential & talented, Khouzami demonstrated how the UFO Masks give the skin a healthier, more oxygenated texture, which in turn drastically improves the way makeup lies on the skin— making for a more natural, richer & contrastingly dramatic effect.

But, to believe it, is to try it—UFO by FOREO, (as well as Samer Khouzami’s entire beauty line), can be found online at Namshi

And once you do try it— bet you will be more than happy to share with the world, your UFO experience.