BEAUTY

DIOR: LA CRÈME CAPTURE TOTALE

What if anti-gravity was the new anti-aging? This vision has never been more relevant. The face of beauty has changed...

28-March-2016

DIOR: LA CRÈME CAPTURE TOTALE

What if anti-gravity was the new anti-aging? This vision has never been more relevant. The face of beauty has changed. The ageless generation has thrown the rules out the window. Women feel strong. Free. Fulfilled. Turning the clock back ten years? This is no longer the issue. Their age is the most beautiful age. Youth is now defined by one’s attitude. A fragile equation between self-assertion, emotions and seduction.
Attentive, all-conquering and forwardlooking, Dior Science takes a visionary look at modern beauty. What if time was not the only cause? Day after day, year after year, a natural force leads to the sagging of facial features: gravity. Under its effects, the face appears sadder, fatigued… 2016 ushers in a new era.
For the first time *, a cosmetic formula challenges the laws of gravity. Time no longer seems to have control over the face’s beauty. Thanks to Capture Totale MultiPerfection Creme, facial features are reshaped, uplifted to their highest level, while visible signs of aging are corrected. Comfort, pleasure, effectiveness. Women have found skincare that reflects them. It is capable of maintaining their seductive powers at their highest level and delivering instant pleasure.