Zara Larsson Headlines UGG’s SS26 Celebration in London

UGG celebrated the launch of its new Spring/Summer 2026 Golden Collection with “Sunroom,” an immersive experience held in London that brought together fashion, music, and creativity in a relaxed and vibrant setting.

Inspired by the California sun, the space was designed to reflect the warmth and energy at the heart of the brand, while also connecting with London’s creative community. The experience focused on self-expression, craftsmanship, and culture, creating an interactive environment filled with live music, workshops, and artistic moments.

To shape the experience, UGG partnered with London-based music collective Nine8, which helped curate the programming and atmosphere throughout the event.

The opening night featured workshops led by Nine8, DJ sets by Rickinzi and Reenie, as well as drinks by Campari. The highlight of the evening was a live performance by Swedish singer Zara Larsson. Guests including Hamish Powell, Sasha Keable, and SayNow also attended the celebration.

Activities continued the following day with creative workshops, accessory customization sessions, and live music experiences.

Through Sunroom, UGG introduced its SS26 Golden Collection in a fresh and engaging way, highlighting summer-ready styles designed for everyday comfort and wear.

For the latest in fashion, beauty, and lifestyle inspiration, visit our Instagram page.

Watch videos of top designers and celebrities on our YouTube channel and in the Videos section.