FASHION
Kaia Gerber Signs First Capsule Collection with Zara
Rose Casado - Madame Figaro
7-October-2022

American model Kaia Gerber launched a capsule collection with Spanish brand Zara, this Tuesday, October 4th. The daughter of Cindy Crawford is staged in a campaign with winter tones.
Winter rhymes with comfort, and Kaia Gerber has understood it well. The 21-year-old model who did not appear on the catwalks of Fashion Week this season, concocted during this time her first collaboration with Zara. The collection consists of pieces in winter tones, in a price range from 22 to 139€. Black, gray, shades of beige ... And a very specific goal: that all creations can go together. The Spanish brand has recently collaborated with celebrities, Charlotte Gainsbourg, having been the first to enter the dance.
Kaia spirit in a Zara wardrobe
In the air of time, the capsule relies on classics, with a touch of the 1990s. It includes a wool coat, a cotton suit with an XXL jacket, a leather top, jewelry and a pair of boots with a cowboy look. To promote it, Cindy Crawford's daughter is staged in a black and white campaign, hair in the wind, with the beach as the only setting. A capsule is already available on the brand's website and in selected stores.
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