BEAUTY - Make-up
MAC Cosmetics to Launch at Sephora Middle East
Rim Nsouli
29-April-2026
Sephora Middle East will introduce MAC Cosmetics to its curated portfolio. The iconic professional beauty brand renowned for its high-performance products such as the all-inclusive Studio Fix Fluid SPF 15 to the rich blue-red Retro Matte Lipstick in Ruby Woo, will soon be easier than ever to shop. Starting May 1st, 2026, it will be available through the Middle East’s largest beauty retailer, Sephora.
MAC Cosmetics will officially launch online at sephora.me and across 50 Sephora stores in the UAE, Saudi Arabia, Qatar, Bahrain and Oman, with Kuwait to follow.
This launch builds on a proven global alliance between MAC and Sephora, which already spans over 671 Sephora doors across North America, LATAM, Europe, and APAC. Meanwhile, in Sephora Canadian stores, the brand holds the No. 1 lipstick position with M·A·Cximal Matte and the #1 powder foundation with Studio Fix Powder Plus Foundation.
The Faces of MAC
Collaborations with adored names from pop culture, art and fashion, such as Doja Cat, Chappell Roan, Kris Jenner, Whitney Houston, in addition to MAC Artists’ rock-steady presence backstage at more than 100 fashion week shows around the world per year continue to solidify the brand’s envied status as the world’s leading beauty trendsetter.


“Partnering with Sephora is an integral part of how we plan to serve beauty consumers in the Middle East for years to come. Bringing M·A·C into Sephora’s network allows us to reach more customers across the region in a way that honors our commitment to quality, artistry, and innovation.” said Ossama Ogla, General Manager, The Estée Lauder Companies Middle East.
“This launch marks a significant milestone for M·A·C in the Middle East. Our successful partnership with Sephora has demonstrated the power of bringing together two industry leaders, and we are proud to extend this collaboration to the region.” Said Charlotte Berry, M·A·C Brand Director, Middle East, The Estée Lauder Companies.
“We are proud to welcome M·A·C Cosmetics to Sephora Middle East, an iconic brand known for its bold creativity, professional heritage, and unwavering commitment to inclusivity and artistry now brought to our customers in a new and exciting way! The arrival of M.A.C marks a defining moment for Sephora and the brand in the Middle East completing our already strong makeup offering.” Said Hasmik Panossian, Managing Director, Sephora Middle East.
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