FASHION

How did Zara Shoot Their Spring Summer Campaign?

Pretty Smart!

Hanane Tabet

14-April-2020

How did Zara Shoot Their Spring Summer Campaign?

We are trying to cope with the current situation amid coronavirus outbreak and lockdown. However, sometimes you need to have a bit of creativity when dealing with daily challenges, just like Zara.

No wonder that the fashion industry is struggling right now, but Zara didn’t let the pandemic threaten their new Spring summer collection campaign. Thus, the Spanish brand sent each model a selection of its new collection. Each model had fun posing for photos in Zara’s collection from home. In the end, Zara had a genuine campaign for its new collection. Check the result through these photos.

ZARA SS Campaign 2020